About American Marine and Motorsports in Shawano, WI

American Marine and Motorsports was founded 31 years ago on beautiful Shawano Lake in northeastern Wisconsin. This facility offers marine & powersports service and a rental program for pontoon boats, fishing boats, family boats for skiing, wakeboarding and tubing, and personal watercraft.

In addition, we've grown by adding two facilities in the city of Shawano. Our Parts and Service Department, along with the watercraft rigging operation, occupy over 75,000 square feet of prime production and customer service space. Our Service Department consists of certified technicians and professional service for most makes of watercraft and ATVs. It is our goal to provide the highest value of products and technical services available, backed by the best personal customer service possible.

Our main retail location houses our new watercraft and ATV/UTV showrooms, covering an expansive 200,000 square feet, the largest in the Midwest. American Marine and Motorsports is known for having the greatest selection of new watercraft and ATVs, all indoors and under one roof. Our professional Sales Team reflects decades of experience to assist customers in choosing the watercraft or ATV that best suits their needs and budget. The Accessory Department provides industry leading products and expert consultation to satisfy the needs of the new watercraft or ATV buyer, as well as the longtime recreational equipment enthusiasts for all their needs.

Our Mission Statement
Our goal is to create lasting relationships with our partners and employees while serving the recreational boating and travel community. Our core values are rooted in honesty, integrity, and dedicated service to our community.

Why Choose Your Local Marina?

Convenience: Located close to home, your local marina offers extensive knowledge about our services and products. You can easily tour our facilities and test drive our boats before making your decision.

Relationships: Buying locally allows you to build a personal relationship with our marina staff, ensuring you receive the service and support you need whenever you need it.

Service After the Sale: Our marina prioritizes customers who purchase from us, providing top-notch service and maintenance for your boat. Experience the exceptional value and care that your local marina can provide.

Support Your Local Economy: By choosing to purchase from your local marina, you help keep tax dollars within your community and contribute to local employment, fostering economic growth and stability.

Contact Us

Call us today at (715) 526-4300 and find out how our team can help you find the Crownline, Malibu, Honda®, CF Moto and more you've been looking for! We look forward to the opportunity to serve you.